ZAANDAM, Netherlands — Ahold Delhaize has named Tim Bork chief commercial officer (CCO) for its Europe & Indonesia division. The appointment is effective immediately and marks the creation of a new executive role within the retail giant.
Bork will report directly to Claude Sarrailh, CEO of Ahold Delhaize Europe & Indonesia, and will be tasked with leading the company’s commercial strategy and value chain development across the region.
“We are pleased to welcome Tim to Ahold Delhaize,” Sarrailh said in a statement. “His deep expertise in commercial strategy and international sourcing will be a strong asset as we continue to build an even more connected, customer-focused, and efficient operation across our European and Indonesian markets. I look forward to working with Tim to further strengthen our commercial business, ramping up cost efficiencies and deliver on our ambition to grow together.”
A German national, Bork brings more than two decades of experience in international food retail, most recently serving as Chief Customer and Purchasing Officer and Board Member at LIDL International. During his tenure at LIDL, he led global food procurement for both private label and branded products, managed e-commerce operations in six countries, and oversaw key functions including marketing, customer experience, loyalty programs, and quality management.
Bork began his career in purchasing and rose through the ranks to become a divisional board member responsible for sourcing private label products across more than 30 countries. His most recent portfolio at LIDL included supplier and commodity management, inbound logistics, and purchasing administration.
In his new role at Ahold Delhaize, Bork will be responsible for enabling consistent European-driven procurement and the development of private label strategies rooted in data and analytics. He will work closely with brand commercial teams to streamline operations in key commercial areas, reduce costs, and leverage the company’s global scale to enhance efficiency.
“I am excited to join Ahold Delhaize and contribute to its strong legacy of customer focus and operational excellence,” Bork said. “I look forward to working with the teams across Europe and Indonesia and hope I can bring valuable experience, combining my growth mindset with ‘affordability DNA’ to unlock new opportunities for innovation and collaboration, always with the customer at the center of everything we do.”
The appointment underscores Ahold Delhaize’s commitment to aligning its regional operations under a unified commercial vision, with Bork expected to play a central role in driving profitability and long-term value creation across its diverse markets.
