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Ahold Delhaize USA partners with Inmar Intelligence to redefine digital coupons and loyalty

The partnership aims to enhance digital coupons and strengthen customer loyalty across grocery brands.

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SALISBURY, N.C. – Ahold Delhaize USA, a leading grocery retail group, is enhancing its digital offerings to deliver greater customer personalization and value. Through a new partnership with Inmar Intelligence, the company’s five local brands—Food Lion, Giant Food, The GIANT Company, Hannaford, and Stop & Shop—will benefit from improved digital coupon capabilities, enabling more tailored and efficient savings for omnichannel shoppers.

The partnership introduces increased capacity for diverse offers, advanced efficiency, and a better overall customer experience by delivering more relevant and accessible savings. These improvements align with Ahold Delhaize USA’s strategic focus on enhancing customer loyalty and driving omnichannel growth.

“Through enhanced capabilities with Inmar, our brands will be well-positioned to continue deepening digital relationships with customers, improving the customer experience, and driving efficiency,” said Keith Nicks, Chief Digital Officer for Ahold Delhaize USA. “Advancing our capabilities in the loyalty space, particularly with digital coupons, is key to increasing digital customer engagement and delivering omnichannel growth.”

Inmar Intelligence replaces Neptune Retail Solutions (formerly Quotient) as the digital coupon provider for all five Ahold Delhaize USA brands that are already live on the Inmar platform.

Since the partnership’s inception, it has delivered over $141 million in savings to shoppers across the brands, reflecting its early success. “This underscores the value of seamless savings access for shoppers while enabling Ahold Delhaize USA brands to strengthen customer loyalty and achieve measurable results at scale,” said Rob Weisberg, President & EVP of MarTech Solutions at Inmar Intelligence. “We’re excited to continue delivering high-quality savings to Ahold Delhaize USA shoppers in 2025.”

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