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ALDI's Rinaldo to keynote PLMA's 2024 Private Label Trade Show

Rinaldo will speak at the Monday Keynote Breakfast on November 18 at the Hyatt Regency O'Hare Chicago.

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NEW YORK — Dave Rinaldo, president at ALDI, the expansion-minded efficient grocer that is an exemplar of store brand marketing, will deliver the keynote at PLMA's 2024 Private Label Trade Show.  

Rinaldo will speak at the Monday Keynote Breakfast on November 18 at the Hyatt Regency O'Hare Chicago, which is adjacent to the Donald E. Stephens Convention Center, site of the annual show organized by the Private Label Manufacturers Association. 

In his presentation, “Hungry for Value: How Retailers and Manufacturers Can Fuel the Private Label Boom,” he will discuss how demand for private label is at an all-time high, and the industry is poised for continued growth. Rinaldo will share insights about the retailer mindset and how the private label industry can come together to make the most of this historic moment. 

The breakfast audience will include retailers, manufacturers and other visitors who are attending PLMA's 2024 Private Label Trade Show, which is themed "Empowering the Retail Industry" and was sold out in mid-August. On display will be tens of thousands of store brand products at some 3,000 exhibit booths of nearly 1,800 suppliers representing more than 60 countries. The Show floor will feature 50+ national pavilions and special sections for wine and spirits, beauty and cosmetics, and home, health and self-care. 

Rinaldo has served as president at ALDI since 2020, after more than 20 years with the company. He oversees the retailer’s product, marketing and sustainability strategies. He also travels the country to lead operations of regional warehouses and stores. 

He began his career at ALDI in 2000 as a district manager trainee. He rose through the ranks to serve in various other roles within the company, including president of ALDI Australia for three years. He was part of the team that launched the first ALDI stores in Florida in 2008. He has worked in various roles supporting the growth of ALDI in the Southeastern U.S. market. 

Additionally, he oversees community partnerships with organizations, including Feeding America, the American Red Cross and Alex’s Lemonade Stand Foundation (ALSF). He serves on the advisory council of ALSF.

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