Caroline Goodner is the co-founder and chief executive officer of OrganiCare, a consumer health care company dedicated to creating science-backed, natural over-the-counter products for contemporary health and wellness needs. Through clinical research, product innovation and strong retail partnerships, Goodner has helped introduce new solutions to categories that have traditionally seen little product development.
Under her leadership, OrganiCare has developed a portfolio of health care products available through national retailers and online stores. Its most well-known brand is FemiClear, a line of treatments designed to support vaginal health with botanical, science-backed formulations. The company has also expanded into additional O-T-C health care segments, reflecting Goodner’s broader goal to modernize consumer health products while upholding high standards for effectiveness and safety.
Goodner’s background spans entrepreneurship, health care innovation and consumer products. Before founding OrganiCare, she was CEO of UpSpring Baby, a maternal health brand centered on pregnancy, postpartum recovery and women’s wellness. Earlier in her career, she launched Identigene, a DNA identification lab, and MendelWorks, a genetics testing company serving biomedical research institutions.
Across these ventures, Goodner has focused on turning scientific advances into consumer-friendly products. Her leadership emphasizes education, transparency, and a commitment to addressing real health issues with clinically backed solutions.
Through OrganiCare, Goodner continues to drive innovation in consumer health care, while enhancing visibility for women’s health categories and expanding access to effective O-T-C options nationwide.
Submit Your Press Release
Have news to share? Send us your press releases and announcements.
Send Press Release
