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Charlotte’s Web to join The Emerson Group

Charlotte's Web
Charlotte's Web by Stanley Brothers. Market leader in whole-plant hemp CBD extracts. . (CNW Group/Charlotte's Web Holdings, Inc.)

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WAYNE, Pa. — The Emerson Group announced that starting in July 2020 it will welcome Charlotte’s Web to its family and portfolio of CBD Brands.

The Emerson Group

Ed Morgan

Charlotte’s Web is the market leader in the production and distribution of innovative hemp-derived cannabidiol wellness products. In addition, the company is a market leader in the CBD space on helping build awareness and education of the efficacy of CBD to meet consumer’s needs across such categories of pain, sleep and stress.

Charlotte’s Web recently finalized its acquisition of Abacus Health Products. Combined, the companies distribute to more than 21,000 unique retail locations with limited shelf overlap due to adjacent but complementary positions across the ingestible and topical CBD product categories. The company’s premium quality products start with proprietary hemp genetics that are responsibly manufactured into hemp-derived CBD extracts naturally containing a full spectrum of phytocannabinoids, including CBD, terpenes, avonoids and other beneficial hemp compounds. Charlotte’s Web product categories include CBD oil tinctures (liquid products), CBD capsules, CBD topicals, as well as CBD pet products.

“The addition of Charlotte’s Web to the Emerson CBD portfolio will continue to elevate our category leadership position. Also, it will allow us to continue to strategically collaborate with our retailer partners to deliver consumer education, accelerate innovation, and optimize merchandising for a superior shopping experience in this exciting and emerging ingredient-based category,” says Ed Morgan, president of The Emerson Group.

The Emerson Group is a consumer products equity organization. A market leader in developing consumer brands through full-service support in the areas of sales, e-commerce, insights, sales strategy, brand development, logistics, customer service and sales administration. The company was founded by Scott Emerson with a mission to be a strategic partner to clients and brands while providing a full range of support to be valued partners to retailers and solutions for consumers.

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