Cynthia Barratt

Cynthia Barratt co-founded OCuSOFT Inc. in June 1986, and this year marks the company’s 40th anniversary. Recognizing the need for an easy-to-use product to manage eyelid irritation effectively, OCuSOFT developed and launched the first commercially available eyelid cleanser, OCuSOFT Lid Scrub, in 1987. Before the product was introduced, doctors recommended baby shampoo and a Q-Tip to cleanse the eyelids. Patient compliance, understandably, was very poor. Decades later, the OCuSOFT family of eyelid cleansers continues to dominate the category despite major pharma companies entering and exiting the space.

As a pioneer in the industry, OCuSOFT has continued to address clinical needs with innovative solutions. In addition to the OCuSOFT Lid Scrub Original formulation, OCuSOFT introduced the first leave-on eyelid cleanser, OCuSOFT Lid Scrub Plus, OCuSOFT Lid Scrub Allergy for allergy eye sufferers, extra-soothing OCuSOFT Lid Scrub Plus Platinum with PSG-2, and OCuSOFT Lid Scrub Oust with tea tree oil to meet different eyelid cleansing needs.

As chief executive officer, Cynthia spearheads the OCuSOFT team of engaged professionals, ensuring the company remains relevant and maintains its reputation as one of the most trusted and respected companies in ophthalmology. “What I find rewarding is the positive patient feedback we routinely receive and the thanks for the products that improve their quality of life.”

OCuSOFT was recently recognized as a 2025 Best & Brightest Company to Work for in Houston by the National Association for Business Resources, one of the Top 50 Healthcare Technology Companies in 2025 by the Healthcare Technology Report, and one of Houston’s Largest Private Companies by the Houston Business Journal.