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Dollar General

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GOODLETTSVILLE, Tenn. — Dollar General Corp. in recent days announced the promotions of five executives to new leadership roles.

They are:

Rod West, named executive vice president of global supply chain. The promotion gives West responsibility for the the company’s distribution center operations, transportation, supply chain modernization and private fleet.

West is an 18-year veteran with Dollar General who most recently was serving as senior vice president of distribution. He has nearly three decades of experience in retail supply chain operations and extensive knowledge in strategy development, implementation and process improvement.

Jeff Vaughan, promoted to senior vice president, inventory and demand management. In this role, Vaughan will oversee essential inventory management functions across the organization including demand planning, product fulfillment and demand management.

Vaughan most recently served as vice president, division merchandise manager, leading the candy, snacks, beverages, beer, wine and tobacco categories.

He joined Dollar General in 2012 and has held positions of increasing responsibility including demand chain management analyst, senior buyer and senior director or merchandising.

Pooh Vichidvongsa, appointed to vice president, division merchandise manager of health and beauty.

Vichidvongsa joined DG in 2008 as a pricing analyst and has held roles of increasing responsibility, most recently leading the home division and holiday events categories as vice president, division merchandise manager. In that role, she was responsible for initiatives and product development within non-consumables (NCI) and was instrumental in the creation and roll-out of NCI, designed to refresh DG’s general merchandise and improve the customer shopping experience.

Matthew Belcher, promoted to vice president, division merchandise manager, overseeing candy, snacks and tobacco categories.

Belcher most recently served as senior director of merchandising. He has more than 17 years of retail merchandising experience, joining Dollar General in 2010 as a merchandising assistant.

Doug Pace, named vice president, financial planning and analysis. He has been leading FP&A at Dollar General since 2021 and was instrumental in building the company’s long-term growth model, developing the FP&A team and working closely with business partners to enhance profitability.

Pace joined DG in 2017 as senior manager, strategy and corporate development after accruing more than a decade of experience in investment banking, strategic analysis and financial planning.

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