GOODLETTSVILLE, Tenn. — Dollar General is launching a winter “7 Days of Savings” promotion designed to deliver fresh, limited-time deals each day from February 1 through February 7, as the discount retailer looks to help customers stretch their budgets amid seasonal shopping needs and major sports-viewing occasions.
The event, announced by Dollar General, will feature one new offer per day across its more than 20,000 stores nationwide, spanning everyday essentials, household items, food and beverages, and gift cards. The promotion builds on the company’s long-standing mission of “Serving Others” by emphasizing affordability and convenience during a period that includes winter sporting finales and the start of spring-cleaning season.
Daily deals during the weeklong event include discounted paper goods, laundry detergent, storage solutions, beverages and pantry staples. Highlights include Scott bathroom tissue on sale February 1, a buy-one-get-one-free offer on Arm & Hammer liquid laundry detergent on February 2, a $5 TrueLiving 18-gallon storage tote on February 3, and a multi-buy promotion on 6-pack bottles of Coke, Sprite, Diet Coke or Fanta on February 4. Later in the week, shoppers can find deals on Wolf Brand chili, select national gift cards at 20% off, and a snack promotion offering a free multipack when purchasing select Fritos or Ruffles products.
“Dollar General’s savings events are a great way to stock up on everyday essentials,” said Bryan Wheeler, executive vice president and chief merchandising officer. “With the big game around the corner, these deals include even more ways to gear up and save on fan-favorite snacks and drinks. Each daily deal is designed to bring added value to the communities we serve, making it easier for customers to stretch their dollars when it matters most.”
In addition to the weeklong promotion, Dollar General plans to offer a one-day “Super Saturday” deal on assorted 2-liter Pepsi products, priced at $1.50 each, while supplies last.
The savings event also dovetails with the retailer’s expanding same-day delivery push. Following a recent announcement, Dollar General’s myDG Delivery service is now available at more than 17,000 stores nationwide through the DG app and website, offering same-day delivery on thousands of items. As part of the current promotion, customers can receive one free delivery on a myDG Delivery order through February 28 when using their myDG account.
For shoppers seeking faster fulfillment, Dollar General continues to offer an expedited option, with delivery in one hour or less available for an additional $1 ASAP fee. The company’s partnerships with third-party platforms such as DoorDash and Uber Eats further extend its delivery footprint, bringing coverage to more than 18,000 Dollar General locations.
Together, the promotional calendar and delivery incentives underscore Dollar General’s focus on combining value pricing with growing omnichannel convenience as it heads into the late-winter and early-spring selling season.
