GLENDALE, Calif. — Fera Pets is expanding its retail footprint by rolling out its veterinarian-founded pet supplements in Petco stores nationwide, placing a curated assortment of its science-backed wellness products on end-cap displays across the chain.
The move marks a significant brick-and-mortar expansion for the premium pet wellness brand as demand continues to grow for supplements focused on digestive health, mobility, heart health, and overall pet wellness.
The assortment now available at Petco includes Hip + Joint Support Soft Chews, Multivitamin Soft Chews, Cardiac Support, Pumpkin Plus Fiber Support, and USDA Organic Probiotics + Prebiotics.
Fera Pets said the products are formulated with clinically studied ingredients to support targeted health needs, ranging from joint mobility and cardiovascular function to digestive and immune health.
“Our mission at Fera Pets has always been to make high-quality, science-backed wellness accessible to more pet parents,” said Dr. Michelle Dulake, veterinarian and co-founder of Fera Pets. “Expanding into Petco stores nationwide is an exciting milestone that allows us to meet pet parents where they shop, while continuing to deliver the same level of transparency, efficacy, and quality we're known for. Every formula we create is one we would confidently use for our own pets.”
The company said all products are manufactured in the U.S. and undergo third-party testing for purity, potency, and safety. Fera Pets products also carry the National Animal Supplement Council (NASC) Quality Seal.
The nationwide Petco rollout reflects broader momentum in the pet wellness category, as consumers increasingly seek premium, research-backed products for companion animals. Fera Pets said the expansion aims to make veterinary-grade supplementation more accessible through mainstream retail distribution.
Founded by veterinarian Dr. Michelle Dulake and entrepreneur Emily Hsu, Fera Pets develops clinically formulated supplements for pets at various life stages, focusing on digestive, immune, joint and cardiovascular health.
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