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BATTLE CREEK, Mich.— Kellogg Co. is launching new offerings from some of its popular brands including Cheez-It Snap’d, Pringles Wavy and Rice Krispies Treats Snap Crackle Poppers.
The new offerings will be available nationwide in January 2019. They are:
- Cheez-It Snap’d – thin, crispy snacks made with cheese inside and out. Cheez-It Snap’d will be available in the following flavors: Double Cheese, Cheddar Sour Cream & Onion, White Cheddar & Bacon and Jalapeño Jack.
- Pringles Wavy – a thick wavy texture in flavors inspired by grilling and include Fire Roasted Jalapeño, Classic Salted, Sweet & Tangy BBQ, and Applewood Smoked Cheddar.
- Rice Krispies Treats Snap Crackle Poppers – chewy, bite-sized Rice Krispies Treats coated in a smooth topping. The flavors include Chocolatey, Vanilla Crème, and Cookies ‘n’ Crème.
“Snacking culture continues to evolve and is an industry ripe with innovation and momentum,” said Yuvraj Arora, senior vice president of marketing for Kellogg’s U.S. snacks division. “We’re committed to meeting hungry consumers’ demands and delivering new experiences with our snacks. Each of these snacks are munchable, flavorful, shareable, and perfect for everything from family game night to a relaxing evening of streaming your favorite TV show.”
