Table of Contents
CINCINNATI – The Kroger Co.'s Vitacost.com subsidiary is celebrating its anniversary with special deals, the company said Thursday. Vitacost is marking its 30-year anniversary in the health and wellness business and 10 years since joining the Kroger Family of Companies.
"Since the inception of Vitacost.com in 1994, we have remained dedicated to empowering individuals to lead healthier lives by offering affordable, convenient access to a wide range of high-quality supplements, specialty foods, eco-conscious brands and non-toxic home essentials," said Guy Burgstahler, Vitacost president. "We're excited to celebrate these milestones with our customers and provide extra savings on top of already great prices for nearly 40,000 health and wellness products."
Customers can take advantage of Vitacost savings all year-long with exclusive discounts and promotions*, including:
- 30 Thursdays: Customers can enjoy a 30% discount on select up-and-coming wellness brands on Thursdays throughout the year. Stay informed on the latest offerings by subscribing to email or SMS messages.
- $30K Giveaway Sweepstakes: Vitacost will award three winners each with a grand prize of $10,000 cash. To enter, participants can visit vitacost.com/sweepstakes and follow the instructions provided.
- 20% Off: New customers can subscribe to email alerts and receive 20% off their first order.
"For three decades Vitacost.com has been ensuring the highest quality wellness essentials are affordable for all, and we are proud to have spent 10 of those years together," said Mike Murphy, group vice president, e-commerce and merchandising analytics & execution at Kroger. "Since joining the Kroger family in 2014, Vitacost has provided another option for our customers to shop for products tailored to their lifestyle in a convenient and affordable way."
