HAMILTON, Mont. – Local Bounti Corp. has announced the commercial launch of a six-SKU assortment of its locally grown leafy greens at Harris Teeter, a leading Southeast and Mid-Atlantic grocer. The rollout spans the retailer's entire footprint of more than 250 stores, deepening Local Bounti's presence across the region and further improving its channel mix.
"Harris Teeter has built its reputation on a genuine love of fresh food and a deep connection to the neighborhoods it serves – values that closely mirror our own," said Kathleen Valiasek, President and CEO of Local Bounti. "A placement of this scale with a blue-chip retail partner is a powerful endorsement of both our product quality and our locally grown model. Harris Teeter shoppers expect the very best in fresh, and we're honored to share the shelves with local farmers, and proud to deliver greens that reach the shelf with exceptional quality, flavor, and shelf life."
Harris Teeter is widely recognized for the way it merchandises perishables, from its signature Farmers Market presentation to a strategy of premiumization across its fresh departments and full-service counters, as well as for its tangible support of hand-picked, locally-grown produce. That emphasis on quality makes the retailer a natural home for Local Bounti's greens, which are grown using the Company's patented Stack & Flow Technology® and reach the shelf with the freshness and extended shelf life that fresh-focused shoppers seek.
For more than 65 years, Harris Teeter, a wholly-owned subsidiary of The Kroger Co., has enriched lives – one meal, one family, one associate, and one community at a time. Guided by its "In Food With Love" brand promise and its identity as a neighborhood market, Harris Teeter is headquartered in Matthews, North Carolina and employs 36,000 valued associates across more than 250 stores and 85 fuel centers in North Carolina, South Carolina, Virginia, Georgia, Maryland, Delaware, Florida, and the District of Columbia.
