MIAMI LAKES, Fla. — Mason Vitamins Inc. has promoted two veteran sales executives to new roles.
Idanys Alapont has been promoted to senior vice president of sales operations at the company. With over 30 years of experience in the pharmaceutical and consumer packaged goods (CPG) industries, Alapont brings a wealth of knowledge and leadership to this role, the company points out. In her new position, Alapont will lead strategic initiatives supporting the company’s growth objectives and oversee the DSD and non-retail sales division, including HMOs, GPOs, and wellness care clients.
In this expanded role, she will also focus on strengthening Mason’s “Customer First” approach by enhancing client relationships, procurement, and service excellence.
Mason Vitamins Inc. has also promoted Nilda Oyola to vice president of sales and new business development. With more than 37 years of experience in the Consumer-Packaged Goods (CPG) industry, Oyola brings a wealth of knowledge, leadership, and strategic insight to her expanded role.
In her new position, Oyola will lead all sales divisions and spearhead initiatives that align with Mason’s long-term growth strategy. Her focus will be on driving innovation, expanding market reach, and strengthening the company’s commitment to its “Customer First” philosophy. The company says that Oyola's proven track record and deep industry expertise will be instrumental in accelerating Mason’s business development and enhancing customer relationships across all channels.
