LAKEWOOD, Colo. — Natural Grocers, the nation’s largest family-operated natural and organic grocery retailer, has expanded its private-label portfolio with the launch of Natural Grocers Brand Organic Egg Pasta.
Made in Italy and rooted in traditional recipes, the three new pasta varieties—Tagliatelle, Pappardelle, and Reginelle—are crafted with fresh eggs and premium durum wheat semolina. The products are certified organic, non-GMO, and free from synthetic colors, artificial flavors, and preservatives.
“Premium, authentic egg pasta starts with the finest ingredients, but that’s only the beginning,” said Raquel Isely, vice president of marketing at Natural Grocers. “Once the dough is made, it’s shaped without mechanical pressing to preserve its delicate fragrance and texture. Then it’s slowly dried, giving it the perfect surface to hold onto the flavors, sauces, and herbs you love.”
The pasta's debut is at a special introductory price of $4.29 per 8.8 oz package through September 27, before moving to its Always Affordable price of $4.79 beginning September 28.
The launch marks the latest addition to the retailer’s expanding private-label line, which has grown to more than 900 products since its 2016 debut. Recent additions include Organic Restaurant-Style Tortilla Chips and Organic Whole Milk Yogurt, with more items on the way.
Founded in 1955 and headquartered in Lakewood, Colorado, Natural Grocers operates 169 stores across 21 states, offering groceries that meet strict quality standards along with free nutrition education programs.
