LAKEWOOD, Colo. – To celebrate Earth Month, Natural Grocers is once again teaming up with Rodale Institute for its annual Ladybug LoveSM campaign. Rooted in the company's longstanding commitment to organic integrity, regenerative agriculture and environmental stewardship, the campaign encourages communities to protect beneficial insects, while supporting regenerative organic agriculture.
Natural Grocers kicks off Earth Month with Ladybug Love, benefiting Rodale Institute's farmer training programs.
This year's Earth Month fundraising efforts will benefit Rodale Institute's Farmer Training Programs—highly immersive, full-time programs that prepare farmers for careers in regenerative organic crop and vegetable production by advancing organic practices and soil health.
LADYBUG LOVE
"The Ladybug Love campaign highlights the essential role beneficial insects play in building healthy soil, resilient farms and a more sustainable food system," said Raquel Isely, vice president of marketing at Natural Grocers. "Rodale Institute's science-driven research and immersive farmer training programs are helping advance regenerative organic agriculture in meaningful, measurable ways. With the support of our customers, this campaign helps cultivate the next generation of organic farmers while reinforcing our shared responsibility to care for the land, protect biodiversity and nourish the planet."
PLEDGE, PURCHASE OR DONATE
Customers can take or renew their Ladybug Love pledge online, committing to avoiding chemicals that harm ladybugs and other beneficial insects in their homes, yards, and gardens while supporting 100% organic produce. Natural Grocers aims to raise $100,000 in April for Rodale Institute's Farmer Training Programs through the following in-store fundraising opportunities:
- Natural Grocers will donate $1 (up to $25,000) to Rodale Institute for every Ladybug Love pledge signed from April 1–30.
- Customers can donate $1, $5, or $10 at the register to support Rodale Institute's Farmer Training Programs from April 1–30.
- For every Ladybug Zip Pouch sold from April 1–30, Natural Grocers will donate $2 to Rodale Institute.
- {N}power® members who make or renew their pledge from April 1–15 will receive $5 off their purchase from April 22–24.
- {N}power members will also receive a free limited-edition Earth Day-themed reusable bag and sticker with any purchase from April 22–24.
{N}power is Natural Grocers' FREE member rewards program, offering exclusive discounts, digital coupons, and members-only benefits. Customers can sign up for {N}power at www.naturalgrocers.com/npower.[iv]
COUNT THE LADYBUGS SWEEPSTAKES
Through April 25, customers are invited to count the ladybugs hidden throughout the pages of Natural Grocers' good4u Health Hotline magazine (Vol. 105), for the chance to win a $500 Natural Grocers gift card.
- To enter, customers must fill out the form in the magazine and drop it off at any Natural Grocers store by April 25, 2026.
- A drawing will determine the winner from all correct entries.
SPECIAL EARTH DAY EDUCATION & DEALS
Throughout April, Natural Grocers will continue to celebrate Earth Month, by sharing regenerative living insights and resources related to food, homes, gardens and yards. The celebration culminates in a three-day Earth Day event, April 22–24, featuring Even More AffordableSM Earth Day deals, giveaways and special offers for {N}power members.
