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WASHINGTON – The Health In Hand Foundation is now accepting nominations for its 2024 U.S. Self-Care Marketing Awards. Winners will be announced at the ninth annual Health In Hand Foundation Gala on Nov. 13 at The Bellevue Hotel in Philadelphia.
At this year’s Gala, the Health In Hand Foundation will present the 2024 U.S. Self-Care Marketing Awards to recognize the strategic innovation and marketing expertise of the Consumer Healthcare Products Association’s (CHPA) member companies in the over-the-counter (OTC) medicine, consumer medical device, and dietary supplement industries. The call for nominations is now open for top performers in digital marketing, social media, product launches, educational initiatives to promote safe use, sustainability, multicultural marketing, and innovation.
“Our awards provide a unique opportunity to highlight specific departments and expert teams at our member companies, from innovative brand marketing campaigns to CSR initiatives that support public health,” said Mary Leonard, Executive Director, Health In Hand Foundation. “We are thrilled to see the nominations that come in this year, and we look forward to celebrating our member companies’ creative work in November.”
The 2024 U.S. Self-Care Marketing Award categories are:
- Best Digital Campaign. (Categories: Total Brand Budget of Less than $5 million, Total Brand Budget of More than $5 million.)
- Best Product Launch Campaign. (Categories: Total Brand Budget of Less than $5 million, Total Brand Budget of More than $5 million.)
- Innovative Marketing Campaign of the Year. (Categories: Total Brand Budget of Less than $5 million, Total Brand Budget of More than $5 million.)
- Best Overall Social Media Campaign.
- Best Environmental Impact Campaign.
- Best Overall Campaign Promoting Safe Use.
- Best Overall Multicultural and Inclusive Campaign.
- People’s Choice Award (To be voted on via social media prior to the event. All finalists will be listed.)
A diverse panel of judges will independently score the entries and select three finalists for each award (except for the People’s Choice Award Category).
Click here for the 2024 U.S. Self-Care Marketing Awards Entry Information Guide and here for the award submission portal. All entries must be submitted by 5:00 p.m. ET on Friday, July 12. To view last year’s winners and finalists, click here.
