NEW YORK — PLMA has expanded its partnership with SalesStar, a global authority in sales and business leadership transformation, to offer members a suite of three online curricula—Mastering Enterprise Sales, Account Management, and Category Leadership—customized for private brand manufacturers, brokers, and suppliers.
The online learning programs provide a structured development journey that equips participants with the skills and capabilities needed to succeed with today’s enterprise retailers.
The series will kick off on February 2 with the Sales track and continue throughout the year. Click here for the full schedule and registration details.
“Following two well-received programs in 2025, SalesStar will increase its programming for PLMA in 2026 by providing a suite of cohort-based learning tracks that strengthen manufacturer capabilities across key functions in the business lifecycle: Mastering Enterprise Sales, Account Management and Category Leadership,” explained PLMA President Peggy Davies.
“The three tracks are suitable for VPs and directors of small- to mid-sized private brand suppliers; new enterprise account sales managers; and marketing and sales leaders for small to mid-size private label suppliers, respectively. Store brand executives involved in other areas of responsibility are welcome to enroll,” added Davies.
Classes are conducted as multi-week virtual cohorts led by high-performance coaches. They include live instruction and on-demand learning. Coursework demonstrates specific competency and skill sets essential to mastering Sales, Account Management or Category Leadership.
Custom programs and volume incentives are available for companies enrolling five or more participants. Volume incentives are available for companies enrolling five or more participants. For additional information, contact education@plma.com.
Submit Your Press Release
Have news to share? Send us your press releases and announcements.
Send Press Release
