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NEW YORK — A Greek yogurt body wash, a gluten-free pizza and new laundry detergent from market leader Tide are among 30 new products honored on Tuesday by Product of the Year USA.
A Greek yogurt body wash, a gluten-free pizza and new laundry detergent from market leader Tide are among 30 new products honored on Tuesday by Product of the Year USA.
Winners are selected after consumer research firm TNS surveyed consumers on new consumer packaged goods in a variety of categories.
"Nearly 50,000 new packaged goods products are introduced each year," says Rich Fryling, managing director at Product of the Year USA, an organization that aims to guide consumers in 40 countries to the best products in their market and reward manufacturers for quality and innovation.
Product of the Year accepts entries from producers of products in food, beverage, personal care, household and other categories that "demonstrate innovation and were launched within the previous year."
"The distinctive red Product of the Year logo placed on packages and in advertising helps these new innovative products stand out to consumers, and our research shows that 44% of consumers are more likely to purchase a product recommended by 40,000 shoppers just like them," says Fryling.
This year’s winners are:
• Convenience Meals: LiveGfree Gluten Free Pizza
• Baby: Beech-Nut Naturals
• Interior Paint: Benjamin Moore Natura Waterborne Interior Paint
• DIY: Insl-x Garage Guard Waterborne Epoxy Garage Floor Coating
• Pet Care: Milk-Bone Brushing Chews
• Pet Nutrition: Milo’s Kitchen Grilled Burger Bites
• Specialty Skin Treatment: Carmex Cold Sore Treatment
• Body Comfort & Relief: Gold Bond No Mess Powder Spray
• Skin Care: Gold Bond Ultimate Rough & Bumpy Skin Daily Therapy Cream
• Sensitivity Toothpaste: Sensodyne Complete
• Enamel Care: Pronamel MultiAction
• Soap: Dial Deep Cleansing Hand Soap
• Men’s Grooming: Dial For Men Power Scrub
• Personal Hygiene: Dial Greek Yogurt Body Wash
• Laundry Booster: Purex Crystals Aromatherapy
• Hair Styling: Smooth N Shine Argan Power 10 Styling Gel
• Kids Novelty: Snackeez
• Tooth Whitening: Listerine Healthy White Gentle Rinse
• Overnight Protection: GoodNites Tru-Fit Underwear
• Paper Products: Viva Vantage Paper Towels
• Candy: Butterfinger Peanut Butter Cups
• Specialty Paint: Plutonium Ultra Supreme Professional Grade Aerosol Paint
• Bladder Protection: Always Discreet
• Feminine Care: Always Infinity
• Sensitivity Pain Relief: Crest Sensi-Stop Strips
• Laundry Detergent: Tide Ultra Stain Release
• Home Design: Stencil1 Repeat Pattern Wallpaper Stencil Kit
• Snacks: Weather’s Original Caramel Popcorn
• Anti-Aging: Hada Labo Tokyo Ultimate Anti-Aging Mask
• Female Grooming: Yes! by Finishing Touch