TAMPA — Saratoga Spring Water, the premium water brand known for its Saratoga Signature Blue bottle and elevated presence, today announces the launch of Saratoga Collection, a new line of flavored sparkling waters that are the perfect pairing for your summer.
Saratoga Collection marks a vibrant addition to the Saratoga® brand, transforming flavored sparkling water into a reflection of how people show up in the world – boldly and authentically. Each flavor in the Saratoga Collection® is inspired by a distinct energy, translating personality into taste and turning everyday hydration into a lifestyle statement.
"The Saratoga brand stands for fearless self-expression, and that spirit is captured deliciously and refreshingly in the four new flavors of Saratoga Collection®," said Kheri Tillman, chief marketing officer, Primo Brands. "This new line celebrates originality and creativity, while creating more occasions to elevate the everyday with Saratoga."
A Collection To Match Your Vibe
Saratoga Collection introduces four new flavors, all paired to match your vibe
- Untitled Berry No.3 —Expressive, magnetic, and ever-evolving. A familiar yet elevated flavor that is sweet, balanced, and playfully layered.
- Abstraction of Lime —Clear, intentional, and powerful. A bright, clean, and decisive profile that cuts through with precision.
- Anatomy of a Peach —Refined, effortless, and culturally fluent. Juicy yet elevated, offering a modern take on a classic flavor.
- Mango Dragon Fruit Perspective —Bold, electric, and unexpected. A vibrant, slightly exotic blend designed to stand out.
Hydration, Reimagined
Designed to be seen, shared, and experienced, Saratoga Collection reflects a growing consumer desire for products that signal taste and individuality.
From expressive creators to intentional builders, discerning curators to bold instigators, Saratoga Collection® invites consumers to satiate their thirst and match their vibe.
Saratoga Collection is available now at retailers nationwide.
