ST. LOUIS — As more shoppers turn to store-brand options in search of affordable, high‑quality groceries, Save A Lot — the largest independently owned and operated value-focused grocery chain in the U.S. — is partnering with its suppliers to eliminate seven artificial dyes from all of its private‑label products.
“At Save A Lot, we’re committed to delivering both exceptional value and high-quality products,” said Mary Tegomoh, Director of Quality Assurance and Food Safety at Save A Lot. “By removing artificial dyes from our products, we’re making it easier for families to feel good about the choices they make every day, without sacrificing affordability or flavor.”
Customers can expect to start seeing these changes across several product categories immediately, including in Crystal Falls sparkling beverages and Kurtz salad dressings, with all 113 impacted products slated to be updated by the end of 2027.
Save A Lot will complete the removal of FD&C Red 3 from all products by the end of 2026, and the following synthetic dyes will be phased out in 2027 across 22 individual private label brands carried in stores.
- FD&C Blue 1
- FD&C Blue 2
- FD&C Green 3
- FD&C Red 40
- FD&C Yellow 5
- FD&C Yellow 6
While the look of reformulated products may vary from the original formulation, Save A Lot’s quality assurance team is collaborating directly with suppliers to ensure the removal of dyes will not impact or change the overall taste or quality for all updated items.
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