Facts up Front, SmartLabel gain recognition as transparency efforts grow
According to research from the Consumer Brands Association, 90% of Americans recognize Facts Up Front, and 22 million SmartLabel scans occur each year.
CBA
CBA launches National Consumer Transparency Week
The initiative highlights the CPG sector’s ongoing efforts to offer shoppers clearer information about the products they use every day.
Facts up Front label earns high marks for trust in new survey
Consumers cited ingredients as a leading factor in first-time food and beverage purchases.
Consumer Brands releases statement on HHS, FDA food dyes removal
Removing these safe ingredients does not change the consumer packaged goods industry’s commitment to providing safe, affordable and convenient product choices to consumers.
CBA releases statement on Trump tariffs
“Reciprocal tariffs that do not reflect ingredient and input availability concerns will inevitably raise costs.”