fairlife brings back Core Power Banana, expands strawberry offering
The return of the fan-favorite Banana flavor and a broader rollout of its Strawberry variety, giving consumers more options for post-workout recovery.
fairlife
The protein disconnect: Consumers overlook dairy milk's protein advantage
The new study from fairlife uncovered a gap between consumers’ desire for more protein and their understanding of how much protein dairy milk actually provides.
fairlife unveils new packaging
The Core Power Protein Shakes are debuting a bolder look with larger branding and the Ultra‑Filtered Milk will follow with updated packaging designed to highlight everyday uses