Half of Gen Alpha visits a QSR weekly, Datassential finds
Datassential's new research shows 53% of Gen Alpha visit quick-service restaurants weekly, with children influencing family dining choices and showing strong brand preferences.
Datassential's new research shows 53% of Gen Alpha visit quick-service restaurants weekly, with children influencing family dining choices and showing strong brand preferences.
Seven c-stores were included on the list because they “receive a clear majority of their customers as meal mission destinations.”
Convenience retailers are redefining foodservice in a market where quick-service restaurants are losing ground.