Walgreens Advertising Group taps LiveRamp to boost retail media performance
New data collaboration partnership gives advertisers greater speed, scale, and measurement across platforms.
New data collaboration partnership gives advertisers greater speed, scale, and measurement across platforms.
The presentation offered a deep dive into the retail giant’s strategic vision for the beauty and wellness categories.
Kourtney Kardashian is said to be exploring a bid for Rite Aid’s iconic Thrifty ice cream brand.
The partnership also allows brands to enrich their first-party data within the clean room.
This strategic partnership marks a significant step forward in the evolution of performance-driven influencer marketing.
Expanded partnership helps advertisers unlock closed-loop measurement on the open internet.
Redefining shrinkage control in-store.
Synchrony to become exclusive issuer of OnePay credit cards at Walmart, with the credit card experience embedded inside the OnePay app.
The beauty-focused data and strategy firm Beauty Intelligence highlights four high-impact trends in textured hair.
The tariff pause coincides with the back-to-school rush and early holiday planning, potentially marking one of the busiest import seasons in recent years.
Seven new brands make the cut as consumers rate companies more patriotic than Congress or the President
McMillon: “In the future we’ll be known for low prices, an assortment that feels limitless and relevant, and an experience that’s even more convenient and delightful. Technology will help us do all that.”
Retail giant aims to shift perceptions with national reintroduction effort.
retailmediaIQ, parent company of Mass Market Retailers & Chain Drug Review, partners with ECRM|RangeMe for C-Store Newsletter & Summit.
While states say the changes aim to encourage healthier eating, FMI argues that the unintended consequences far outweigh potential benefits.