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Target woos holiday shoppers with daily and weekly deals and an early Black Friday event

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MINNEAPOLIS — Target has unveiled an expanded lineup of daily and weekly deals, plus a new early Black Friday Sale, in its bid to attract holiday shoppers.

“We know consumers have a lot of choices when it comes to holiday shopping, so we’re leaning into what Target does better than anyone — great products, great prices, and a shopping experience that’s easy and fun,” said Rick Gomez, Target’s executive vice president and chief commercial officer. “With amazing deals all season, early Black Friday offers, exclusive deals for Target Circle members, and our industry-leading Holiday Price Match Guarantee, our team is kicking off the holidays in a way only Target can.”

Beginning on November 1, Target Circle members can enjoy one-day-only discounts of up to 50% on top products in toys, home goods, tech, and more, with a fresh deal each day until Christmas Eve. And the retailer is also introducing new weeklong deals every Sunday starting November 3. Highlights from the first round of offers include up to 50% off floor care, buy-one-get-one-50%-off deals on select toy brands, and significant discounts on home decor, baby gear, and electronics.

On top of the daily and weekly deals, Target’s new Early Black Friday Sale will bring three days of flash sales from November 7 to 9, offering discounts on must-have gifts, holiday decor, clothing, and trending tech items. Highlights from the Early Black Friday lineup include:

  • Up to 50% off small appliances
  • 50% off Threshold holiday sheets
  • Up to 40% off tech items
  • 30% off select toys and holiday decor

These events and deals include popular items from Target’s own brands, such as Wondershop and Threshold, as well as big-name brands like LEGO, Barbie, and Dyson.

Target is also bringing back its Holiday Price Match Guarantee as reassurance to budget-conscious shoppers. From November 7 to December 24, Target will match the price of items if they’re found for less later in the season. It will also match select competitors’ prices within 14 days of purchase. This guarantee means customers can shop early and still benefit if prices drop later, taking the stress out of deal-hunting and ensuring confidence in every purchase.

To make holiday shopping even more convenient, Target Circle members can access personalized discounts and an extra 5% off with the Target Circle Card. Target’s array of convenient pickup options includes free Drive Up and Order Pickup services, as well as same-day delivery on orders over $35 for Target Circle 360 members.

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