Pilot Pen G2 Edge

Walmart beauty exec retires

Print Friendly, PDF & Email

BENTONVILLE, Ark. — Jody Pinson, one of the most respected faces in mass market beauty retailing, has retired after 30 years at Walmart.

Pinson held myriad positions through the years at Walmart, from tagging apparel in a warehouse to participation in the management training program. She was promoted to a buyer role in 1999 and worked in sporting goods, stationery and pet care prior to taking over beauty in 2013.

Despite the challenges of making more than 4,700 stores visited by 150 million shoppers per week run like clockwork, Pinson transformed Walmart’s beauty department into a spot in the store for women to have what she calls “me time,” which she said is important since many customers have kids in tow and a long shopping list.

In the past few years, Walmart added more than 1,000 new items to its beauty department from brands like Profusion Cosmetics and Japonesque. Pinson is credited with helping Walmart be in tune with rapidly changing consumers’ wish lists such as what she called the “megatrend” of clean beauty with consumers looking for ingredient transparency. Walmart reacted with a bevy of brands such as Found and Dr. Bronner’s.


You must be logged in to post a comment Login