Amanda Nusz, Target

As senior vice president of Essentials and Beauty Merchandising, Nusz brings more than 25 years of experience spanning merchandising, brand development, global operations and enterprise leadership. Her career at Target has spanned beauty, health, essentials, baby, and apparel, giving her a broad perspective on how the retailer can differentiate its assortment and shopping experience.

Along the way, Nusz helped build Cat & Jack, Target’s children’s apparel brand, and worked on partnerships with globally recognized designers. She also led Target Forward, the retailer’s enterprise sustainability strategy, and the Target Foundation, experiences that broadened her perspective on how business decisions affect people, communities, and long-term growth.

Today, Nusz and her team are focused on creating what she calls a “distinctively Target shopping experience” for busy families.

“At Target, we want to be bold in how we innovate, distinctive in what we offer and always grounded in affordability, making great style, design and discovery accessible for our guests,” she says.

In 2026, that approach has taken shape through initiatives such as Target Beauty Studio and Baby Boutique. Nusz says these experiences combine Target’s merchandising capabilities with an elevated shopping experience designed to encourage discovery, simplify shopping and better serve families.

But she is most proud of the people bringing those ideas to life.

“Their creativity, analytical rigor and willingness to rethink what’s possible are helping us create something genuinely new for our guests,” Nusz says. “Seeing that come to life is incredibly rewarding and makes me excited about what we’ll create next.”