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Dollar General launches digital coupons

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GOODLETTSVILLE, Tenn. — Dollar General this week introduced a digital coupon program offering customers weekly specials and dozens of discounts on Easter merchandise, as well as buy-one-get-one deals on apparel and accessories.

Dollar General this week introduced a digital coupon program offering customers weekly specials and dozens of discounts on Easter merchandise, as well as buy-one-get-one deals on apparel and accessories.

The discount program is set to run through April 19 and is being called Fast Way to Save.

"It is an especially exciting time at all Dollar General stores and online this week, as customers can begin saving even more on the products they consistently know and trust from Dollar General," says Dave D’Arezzo, Dollar General’s executive vice president and chief merchandising officer. "Particularly noteworthy are the exceptional deals available through our Fast Way to Save digital coupon program, where customers can save on products from America’s most popular brands and our own 100% satisfaction-guaranteed private brands."

To enroll or upload the digital coupons, customers first log in to their electronic DG Digital Coupon account, either through Dollar General’s website or through the DG mobile app.
Digital coupons may be redeemed one time only through the program’s expiration date.

Earlier this month, Dollar General announced plans to accelerate the pace of its store openings this year as the company prepares to compete with a merged Dollar Tree-Family Dollar company.

Dollar General intends to spend up to $550 million to open about 730 new stores in 2015 and relocate or remodel 875 stores.

Dollar General currently operates 11,789 stores in 40 states.

Combined, the Dollar Tree-Family Dollar company will operate 13,000 stores in North America.

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