AUSTIN, Texas – Equip Foods is highlighting Prime Protein, its flagship grass-fed beef protein powder, as demand for clean-label, minimally processed nutrition products continues to grow.
Prime Protein provides 21 grams of complete protein per serving, including all nine essential amino acids, plus naturally occurring collagen, gelatin and glycine. The company says the formula is designed to support muscle recovery and skin, joint, bone and gut health.
Unlike traditional whey protein products, Prime Protein is dairy-free, gluten-free, soy-free, and made without artificial flavors, fillers, or preservatives. Equip says the product is made from grass-fed, pasture-raised beef using a slow-cooking process with heat, water, and time rather than chemical solvents.
The company positions the product as an easy-to-digest alternative for consumers seeking complete protein without common allergens or the digestive concerns associated with some protein supplements.
Prime Protein is available in multiple flavors, including Vanilla, Chocolate, Salted Caramel, Cookies & Cream, Chocolate Churro, and Unflavored, with both stevia-sweetened and stevia-free options. Equip says the product is third-party tested for heavy metals, pesticides, microplastics, molds, and mycotoxins.
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