Circana expands partnership with LiveRamp to enhance retail media performance
The partnership also allows brands to enrich their first-party data within the clean room.
The partnership also allows brands to enrich their first-party data within the clean room.
This strategic partnership marks a significant step forward in the evolution of performance-driven influencer marketing.
Expanded partnership helps advertisers unlock closed-loop measurement on the open internet.
Study exposes critical efficiency infrastructure gaps while revealing how composable manufacturing can transform beauty supply chains.
Anna Taylor-McCants is awarded the grant for her extraordinary grassroots leadership and impact on the lives of the unhoused.
Redefining shrinkage control in-store.
Synchrony to become exclusive issuer of OnePay credit cards at Walmart, with the credit card experience embedded inside the OnePay app.
The beauty-focused data and strategy firm Beauty Intelligence highlights four high-impact trends in textured hair.
The tariff pause coincides with the back-to-school rush and early holiday planning, potentially marking one of the busiest import seasons in recent years.
Seven new brands make the cut as consumers rate companies more patriotic than Congress or the President
Lucas Barros, Head of Walmart Connect and Pamela Castro, Commercial Manager for Walmart Phronesis at Walmart Chile, join the CPG Guys.
Now in its fourth year, the report combines proprietary sales and search insights from over 635 retail locations and vitaminshoppe.com.
McMillon: “In the future we’ll be known for low prices, an assortment that feels limitless and relevant, and an experience that’s even more convenient and delightful. Technology will help us do all that.”
The surge in vegan and vitamin-rich formulations is helping the category outpace other supplement delivery formats.