NEW YORK — Target and Walmart are including Liquid Youth, a collagen beverage brand developed with a PhD, in their assortments starting February 15, marking a major expansion for the clean-label wellness drink in physical stores.
Liquid Youth will be available on Target.com and in over 130 Target stores across California and Texas. At Walmart, the brand will launch on Walmart.com and in more than 200 stores in California, Nevada, Oklahoma, Oregon, and Texas.
The rollout introduces Liquid Youth’s Sparkling Collagen Water in three flavors: Passion Bliss, Italian Blood Orange, and Summer Peach.
Located at the crossroads of beauty, wellness, and hydration, these beverages contain 11 grams of premium collagen peptides per serving and are free of artificial sweeteners, colors, or preservatives. The brand emphasizes benefits for overall health, including skin hydration, joint and muscle support, and gut health.
Liquid Youth was developed with input from a leading beverage flavor technologist and emphasizes bold flavor profiles and functional nutrition, aligning with ongoing consumer demand for convenient, clean-label supplements in drinkable formats.
Submit Your Press Release
Have news to share? Send us your press releases and announcements.
Send Press Release
