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WATSONVILLE, Ca. — Nordic Naturals has announced its participation in the Annual California Coastal Cleanup on Sept. 21 led by the California Coastal Commission. The company is joining the statewide beach cleanup event in Santa Cruz and dedicating a portion of every product purchase in June to its Brown Pelican sponsorship.
The annual event is celebrating its 40th anniversary, with an annual mission to protect and enhance California’s coast and ocean for present and future generations. Volunteers pick up trash from California’s coasts and inland waterways while recording the types of trash they find. This data helps policymakers and the public make informed decisions about reducing plastic production and pollution. To date, Coastal Cleanup Day has successfully diverted millions of pounds of plastic debris from the ocean and shoreline.
“California Coastal Cleanup aligns perfectly with Nordic’s commitment to our values of environmental stewardship and sustainable practices,” said Amy Mirialakis, director of sales at Nordic Naturals. “In an effort to get more hands on with our mission, we are uniting our team and key retailer partners to take part in this important beach cleanup initiative.”
All Nordic Natural fish oil products are Friend of the Sea certified, and the company’s corporate practices include sustainable sourcing of ingredients and eco-friendly packaging approaches. They employ responsible fishing methods, such as line and net fishing, to prevent seafloor and ecosystem damage and the company distinguishes itself from practices like bottom trawling and dredging.
Anyone is welcome to join Nordic Naturals and participate in the California Coastal Cleanup on Sept. 21 by signing up on the California Coastal Commission “Join a Cleanup” page.
