BOSTON — The global probiotics market is set for significant expansion, with a projected increase from $69.8 billion in 2024 to $102.1 billion by 2029, according to a new report by market analysis company BCC Research. This marks a compound annual growth rate (CAGR) of 7.9% over the forecast period.
The study, titled “Probiotics in Food, Beverages, Dietary Supplements, and Animal Feed,” highlights how rising consumer awareness around digestive health and the growing demand for preventive healthcare solutions are fueling market growth.
Probiotics, live microorganisms that offer health benefits when consumed, are seeing increased integration across food and beverages, dietary supplements, and animal feed. The market is segmented by genus (including Lactobacillus, Bifidobacterium, Streptococcus, and Bacillus), application, function (regular vs. therapeutic use), end-use (human and animal), and distribution channels.
Key drivers of growth include:
- Rising Demand for Dietary Supplements: Health-conscious consumers are increasingly turning to probiotics to support immune health and digestion.
- Increase in Digestive Disorders: Modern lifestyles have led to a higher incidence of gastrointestinal issues, where probiotics are seen as effective solutions.
- Expansion of the Animal Feed Industry: Probiotics are also being used to promote livestock health and productivity, reducing reliance on antibiotics.
Asia-Pacific currently holds the largest market share, fueled by increasing demand for digestive health products and preventive care. The human end-use segment is expected to remain dominant throughout the forecast period.
Emerging companies like India's MicrobioTx are also pushing innovation, offering hyper-personalized probiotics tailored to individual gut microbiomes — a trend expected to reshape the industry.
Leading market players include:
- ADM
- Chr. Hansen A/S (part of Novonesis)
- Danone S.A.
- DSM-Firmenich
- Herbalife International of America Inc.
- Kerry Group Plc
- Nestlé
- Probi
- Yakult Honsha Co., Ltd.
For a deeper analysis and to purchase the full report, visit BCC Research or contact info@bccresearch.com.
