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PHILADELPHIA — Andre Persaud, chief retail officer at Rite Aid Corp., announced on his LinkedIn page the launch a new brand advertising campaign. “This is our first since rebranding in 2020.

The ad highlights the consumer push and pull to be healthy but to also indulge and have fun. It reminds our customers that there is no wrong way to treat life at Rite Aid where we have them covered – from traditional medicine to alternative remedies and everything in between,” Persaud wrote.

Check it out here: