Instacart expands tech reach for independent grocers
Independent grocers nationwide are adopting Instacart’s solutions like Caper Carts, FoodStorm, and Storefront Pro to streamline operations and enhance the shopping experience in-store and online.
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Instacart and TriMet Pilot Program expands access and independence for older adults and riders with disabilities in Portland, Oregon
Portland transit agency's award-winning initiative leverages Instacart+ memberships to enhance convenience and quality of life for paratransit riders, reducing costs and freeing up essential staff time
Instacart gives SNAP recipients 50% off Instacart+ to boost nutrition access
Anyone who used an EBT SNAP card to buy groceries on Instacart in the past six months can now register for Instacart+ at half price for 12 months.
Instacart Unveils First End-to-End Retail Media Integration on TikTok
Select CPG advertisers can now access Instacart’s first-party retail media data, all within TikTok.
Instacart and Advantage partner to deliver real-time shelf data
CPGs will gain immediate alerts on availability, pricing, and placement, enabling quick in-store action and validation.
Instacart Caper Cart offers new omnichannel capabilities
Instacart has added new savings features to its AI-powered Caper Carts, including on-cart loyalty sign-up.
Instacart Carrot Ads coming to 3,500 convenience stores via Vroom Delivery
Vroom Delivery will integrate Instacart’s ad technology, allowing small- and mid-sized convenience retailers to tap into retail media campaigns from more than 7,500 brand advertisers.
Hy-Vee RedMedia launches sponsored product ads with Instacart Carrot Ads
Display ads set to follow later this year, expanding CPG brand opportunities online.
Instacart and MDI team up to bring digital solutions to local grocers
Independent grocers across MDI’s retailer network to adopt Instacart Storefront Pro and launch on the Instacart App with a new partnership.
The CPG Guys: Enabling immersive brand experiences with Instacart's Ali Miller and Tim Castelli
Ali Miller is the General Manager of Advertising, and Tim Castelli is the VP of Ad Sales at Instacart.
Instacart and Third Eye Blind to host ‘90s-themed concert in NYC
Press play on Summer ‘99 with Instacart – complete with iconic sights, sounds, and snacks from 1999.
Instacart names Etsy CEO Josh Silverman to Board of Directors
“I’m honored to join Instacart’s Board of Directors at such a pivotal moment for the company,” said Silverman.
Instacart boosts alcohol retail ad capabilities with Bottlecapps integration
Advertisers using Instacart will soon be able to extend their campaigns to Bottlecapps’ e-commerce storefronts, helping them engage high-intent shoppers and enhance the path to purchase across the alcohol category.
Instacart launches back-to-school “Season of Savings”
A Harris Poll for Instacart finds 64% of parents with school or college children worry about this year’s back-to-school costs.
Instacart unveils Shopper Rewards Card
The card will be rolled out to U.S. shoppers in two phases, starting in October 2025, with full availability following in April 2026.
Instacart’s FoodStorm expansion accelerates as grocers upgrade fresh counters
FoodStorm more than doubles its reach to 2,800 stores, including Coborn’s Inc., Giant Eagle, Lucky Supermarkets, and Save Mart, that are now live with the platform