YouGov survey finds brands that reflect 'youth conscious Americans'
Consumers identify personal care brands that make a statement about looking and feeling good.
Supplier News
Nature’s Way introduces Sambucus Ultra Immune Juicy Burst
Building on its award-winning Sambucus brand, Nature's Way delivers its trusted formula in a new, enjoyable format.
Loop earplugs make U.S. retail debut at Target
Known for their distinctive, jewelry-like design, Loop’s earplugs reduce ambient noise while preserving sound clarity.
The CPG Guys: Snap Inc.'s Fintan Gillespie
Fintan Gillespie is the Global Director of the Ad Partnerships Group at Snap Inc., a technology company that advances human progress.
M&M’S POP’d Caramel offers a sweet, textural twist
M&M'S POP'd is the brand's first-ever freeze-dried candy.
The CPG Guys: Commerce riff with Sri & Peter
Sri recaps his visit to Amazon Accelerate.
CRN welcomes new members
“CRN welcomes these companies into our member community of dietary supplement and functional food industry leaders,” said Steve Mister, President and CEO of CRN.
Labatt USA teams with Inmar Intelligence to launch national rewards program
"Buy Beer, Get Gear."
The CPG Guys: Fuad Hannon from DoorDash
Fuad Hannon is VP of New Business Verticals at DoorDash.
Robert Downey Jr. and Tom Holland unite to launch two unique beverages
Tom and Robert join forces to bring consumers two limited-edition beverages built on authentic connection, brewed with intention, and crafted for limitless enjoyment.
Eggo unveils Limited-Edition Stranger Things Strawberry Waffles
The limited-edition waffle is designed to turn breakfast upside down with the irresistible taste fans know and love, making Eggo the perfect pairing for watch parties.
The CPG Guys: Scaling a startup brand with Sarah Leinberger
Leinberger recently left General Mills to lead marketing and brand management at the startup Yoobi.
High school friends grow organic ketchup brand with Meijer
Ketchup Please debuted in May 2024 in seven Wisconsin Meijer stores, and by April 2025, it had expanded to 67 locations across the state.
The CPG Guys: NielsenIQ’s Kim Cox
Cox is Managing Director for North America e-commerce & Global Snapshots at NielsenIQ, the world’s leading consumer intelligence company
Slice Soda unveils new Shirley Temple flavor at Target
Since relaunching in early 2025, Slice has been on an innovation fast track, with Shirley Temple joining newest flavor launches, such as Root Beer, Watermelon, and Cherry Cola.
P&G to invest $150 million in Iowa City expansion
The project will create 100 new jobs and enhance the company’s U.S. manufacturing base.