MINNEAPOLIS – Target Corp. welcoming renowned designer and creative visionary Isaac Mizrahi as the retailer's first creative director at large.
This partnership with Mizrahi will further elevate Target's merchandising authority and strengthen its position as a destination for great design at an exceptional value. In his new, unprecedented role, Mizrahi will serve as a creative advisor to Target's internal design organization, mentor design talent, and elevate Target's design credibility and cultural relevance.
"Great design is deeply human – it ignites confidence and joy, and it's what guests tell us they love about shopping at Target," said Cara Sylvester, executive vice president and chief merchandising officer, Target. "Isaac has always believed, as we do, that great design should be accessible to everyone. What excites me most is the opportunity to pair his creativity and perspective with the incredible talent we already have inside Target as we shape the next chapter of style and design for our guests."
"I'm thrilled to have this opportunity to inspire a brand I care so deeply about," said Isaac Mizrahi, creative director at large, Target. "My partners at Target and I have always shared the idea that great design should belong to everybody, and Target is poised to be the design authority in a way only Target can. My role is to collaborate with its incredible team to bring more joy, style and sophistication to design through storytelling, creativity and a shopping experience that feels even more fun."
As creative director at large, Mizrahi shares Target's belief that exceptional design should be accessible to all — a philosophy that will come to life through this partnership in several key ways, including:
- Product and design consultation
Working alongside Gena Fox, senior vice president of design at Target, Mizrahi will:- Serve as a creative advisor across key product and design milestones, including new product concepts, design innovation and emerging trends
- Identify new opportunities for partnerships, capabilities and experiences that strengthen Target's design leadership
- Mentorship and talent development
Mizrahi will play a central role in a new mentorship program launching this summer designed to accelerate creative development and provide Target designers with direct access to insights from Mizrahi's decades-long career in fashion and design. Through this immersive program, select Target designers — from established leaders to emerging creatives — will work directly with Mizrahi through:- One-on-one mentorship sessions
- Creative immersion experiences and inspiration trips
- Design workshops and consultations
- Brand and experiential moments
Mizrahi will help build Target's design credibility and cultural relevance by contributing to:- Brand storytelling
- Design-focused collaborations and purpose-driven partnerships, including community engagement initiatives
Together, these efforts will help strengthen Target's leadership in style, design and value while continuing to deliver distinctive products, brands and experiences for guests.
