The CPG Guys are joined in this episode by Mark Hardy, SVP of Walmart Data Ventures, which unlocks the full value of Walmart’s first-party data and delivers actionable, customer-centric insights through Scintilla, our integrated insights ecosystem. Scintilla is now available in the U.S., Mexico, and Canada, offering Merchants and brands a comprehensive solution to make informed business decisions in today’s dynamic retail environment.
Mark Hardy is the VP of Data Ventures at Walmart, responsible for developing a commercial data business through innovation and partnerships. Prior to joining Walmart, Mark held General Management and global functional leadership roles in companies at the intersection of technology, data and analytics. His track record of bringing strategies to life spans from industry leaders to early-stage companies disrupting markets. Mark also serves as an Advisor to entrepreneurs and early-stage companies.
Mark and PVSB unpack all of the happenings at WDV’s Inspire 2025 event.
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