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ATLANTA — Goody Products Inc., a hair accessories and styling tools company, is expanding its Ouchless line with the launch of Ouchless Brushes, designed to reduce hair breakage for women with all hair types.
Goody Products Inc., a hair accessories and styling tools company, is expanding its Ouchless line with the launch of Ouchless Brushes, designed to reduce hair breakage for women with all hair types.
"We recognized a need in the market for a brush that focuses on not just detangling, but maintaining healthy hair," said Monica Tyler, director of brand marketing for Goody. "We set an industry standard for gentle hair elastics with the original launch of our Goody Ouchless Elastics, and we are proud to continue that heritage with our new Ouchless Brushes."
The Ouchless Brushes, which come in a magenta and grey color combination, feature
FlexGlide bristles that the company describes as strong enough to work through knotted hair but gentle enough to detangle without breaking strands.
The company adds that the brushes have a flexible top plate that keeps bristles aligned while detangling hair, preventing snags and pulls that can break and damage hair. The brushes have a hidden cushion pad that sits under the top plate and is ultra-flexible, allowing the brush to contour the head for maximum comfort.
Ball-tipped bristles are designed to be gentle to the scalp, and the ergonomic handle is shaped to feel good in the hand, the company adds.