Retail faces pressure as female consumers reduce spending
Circana says women are changing how they shop in 2025, and the trend could reshape retail.
Circana says women are changing how they shop in 2025, and the trend could reshape retail.
This episode was recorded at the 2025 Cannes Lions International Festival of Creativity.
Grocery TV recently updated its core values to emphasize innovation, optimism, truth-seeking, and trailblazing, aiming to create an environment where employees can “do the best work of their lives,” according to co-founder and CEO Marlow Nickell.
The expansion enables Prime members to purchase fresh groceries and everyday essentials in a single transaction, with all items delivered together.
“As consumers continue to prioritize health and nutrition, fresh foods remain essential to delivering the quality, convenience, and experience shoppers expect.”
“We’re thrilled to bring our shoppers a program where every ticket wins.”
Grocers operate on profit margins of just 1.7%, leaving little room to absorb higher costs.
The partnership marks Cool Sips’ first collaboration with a national brand since launching in 2024, underscoring its rapid growth in the competitive beverage market.
Holiday spending is also set to soften: 38% more consumers are opting out of gift buying compared to two years ago, and 25% plan to shop only during major sales events.
“Our most successful and innovative customers experiment constantly. Start small. Experiment with AI in one campaign, channel, or moment of personalization that makes your customer feel seen.”
The assortment spans décor, costumes, candy and party supplies, available now on Target.com and in stores beginning September.
“These findings are a wake-up call for marketers,” said Pini Yakuel, CEO of Optimove. “Now more than ever, consumers feel economic pressures. Marketers need agility and empathy to respond in real time. Brands must acknowledge financial anxiety through supportive, empathetic messaging.”
The inflation report arrives against a backdrop of slowing job growth and heightened expectations for Federal Reserve rate cuts in September.
"We’re stepping up to help families save money on every meal to help fuel kids’ learning.”
The CPG Guys are joined in this episode by Heather Land, Senior Director of Grocery Merchandising at Dollar General.