Circana forecasts continued U.S. food and beverage resilience
“The CPG industry must strategically identify ways to stimulate demand and remain profitable.”
Circana
Retail faces pressure as female consumers reduce spending
Circana says women are changing how they shop in 2025, and the trend could reshape retail.
Circana: Passion purchases and priorities drive June retail sales
Industries such as video games, beauty, and toys experienced a noticeable surge, thanks to what Circana calls “passion purchases.”
Convenience retailers are rapidly closing the digital gap says Circana’s David Portalatin
From sales slump to digital surge: Convenience retail’s wake-up call.
Circana: Cool weather, consumer caution slow retail sales in June
Price growth in food and beverage remained stable, with minimal impact from tariffs to date.
Circana unveils three new solutions to navigate economic shifts and consumer trends
“The insights and data we provide not only show what’s currently happening but also arm our clients with the tools they need to adjust and thrive, no matter the market conditions.”
Circana unveils 2024 New Product Pacesetters
The annual report highlights how CPG brands are winning with solutions that offer convenience, enhanced wellness, and elevated experiences.
Circana earns TikTok Measurement Partner badge
This partnership gives TikTok advertisers advanced capabilities to assess their campaigns.
Circana: Consumers cut discretionary spending as food costs rise in May
Households with children continue driving discretionary growth, but pressure is mounting.
Circana: U.S. consumer healthcare growth outpacing retail
Despite macro headwinds such as rising costs and global economic uncertainty, the healthcare industry continues to demonstrate resilience and adaptability.
Circana expands partnership with LiveRamp to enhance retail media performance
The partnership also allows brands to enrich their first-party data within the clean room.
Circana report details global snacking habits
The U.S. leads in late-night snacking, often tied to emotional and functional needs.
Circana completes deal for NCSolutions
“Bringing together Circana and NCS data, technology assets, and industry-leading expertise will deliver more value for our clients as we work with them to maximize every media and marketing dollar they spend.”
Circana report: Sustainable CPG growth outpaces conventional products
The study underscores the advantages of capitalizing on sustainability-marketed products, which are proven drivers of value.
Circana: Mass beauty has 3% increase in first quarter, as prestige remains flat
Fragrance maintains its position as the top-performing category.
Cara Pratt joins Circana as president of global retail and media
“I don’t think there’s any other organization as well equipped with the right tech, talent, capabilities and relationships to revolutionize the retail industry,” said Pratt.