A Circanan analysis suggests that strong sales and loyalty growth can hide market share declines, leading to the creation of Market Share Drivers, a tool to measure the effects of pricing, promotions, and other factors.
Giant Eagle will join the Ibotta Performance Network, expanding digital offers and savings across its 200+ supermarkets and platforms.
Brands have a significant chance in Q1 to enhance loyalty and retention as AI transforms the buyer journey, according to new Attentive surveys.
The initiative introduces digital coupons to retail segments lacking them, helping convenience stores boost loyalty, increase basket size, and offer extra value to shoppers.
The new payment option reduces pump friction by enabling faster pay-at-the-pump and easier account management.
“Fuel Day is our way of giving back and rewarding Inner Circle members with meaningful savings on something essential.”
The campaign, fronted by mascot Ellie & the Camper, sparked strong growth across the retailer’s loyalty ecosystem.
