Circle K revamps Inner Circle loyalty program with visit-based rewards
Starting September 2, the new program will give members a "Visit" for each qualifying purchase, moving from points to a simpler system that rewards routine stops.
Loyalty
Circana: Retailers need deeper view of pricing and promotions
A Circanan analysis suggests that strong sales and loyalty growth can hide market share declines, leading to the creation of Market Share Drivers, a tool to measure the effects of pricing, promotions, and other factors.
Giant Eagle names Ibotta exclusive digital promotions partner
Giant Eagle will join the Ibotta Performance Network, expanding digital offers and savings across its 200+ supermarkets and platforms.
Q1 becomes a key loyalty moment as AI transforms shopping habits
Brands have a significant chance in Q1 to enhance loyalty and retention as AI transforms the buyer journey, according to new Attentive surveys.
Inmar Intelligence debuts digital coupons program for c-store retailers
The initiative introduces digital coupons to retail segments lacking them, helping convenience stores boost loyalty, increase basket size, and offer extra value to shoppers.
Weigel’s rolls out MyWeigel’s Pay
The new payment option reduces pump friction by enabling faster pay-at-the-pump and easier account management.
Circle K helps customers offset holiday spend with 40 cents off per gallon on Jan. 15
“Fuel Day is our way of giving back and rewarding Inner Circle members with meaningful savings on something essential.”
Weigel’s Roadtrip 2025 campaign drives record loyalty engagement
The campaign, fronted by mascot Ellie & the Camper, sparked strong growth across the retailer’s loyalty ecosystem.