Digital tools rewrite rules for retailers, CPG companies.
In this week’s Video Forum, John Carroll, president of digital commerce and advanced analytics at Acosta Group, offers insights about the impact that digital technology and the data it generates has on merchants and CPG suppliers. Retail media networks, the importance of seamless connections between brick-and-mortar stores and digital platforms, and strategies for measuring success are among the topics Carroll addresses.
Chain Drug Review and Kearney hosted their third annual Health Equity Summit in Chicago, where a panel of experts discussed the prevalence of pharmacy deserts, affecting millions of Americans, and strategies to address these disparities.
This is the first in a series of videos that will present highlights from the event. Here are excerpts from remarks by keynote speaker Rina Shah, senior vice president of pharmacy growth at Walgreens.
"We are truly thankful for all the volunteers and the outpouring of support for our region.”
“The value-minded consumer showed up to shop at brick-and-mortar stores and e-commerce platforms, with retailers managing across both to capture attention throughout the season."
Discover the RangeMe Top 50 General Merchandise brands and more at RangeMe (www.rangeme.com).
