Circana urges earlier holiday media push as shopping habits shift
Retailers and brands should invest earlier in social commerce, creators, and retail media as the holiday shopping journey evolves.
Holiday Shopping
Accenture: Holiday budgets rise as shoppers chase value
“The holiday shopping season is no longer defined by a handful of peak shopping days,” said Kelly Askew, Accenture’s global Retail lead.
Bain: Holiday retail sales to reach record high
The forecast predicts record sales, but Bain noted that Growth conceals pressures that complicate the consumer spending outlook.
Kohl's aims to make holiday gifting easy
Seasonal plans include gift ideas curated by price and an expanded product assortment.
Bain projects $975B in holiday sales
Survey finds consumers will shop more in-store this year than last.
2024 Holiday Spending Expected to Reach New Record
Breaking a record from 2019, consumers are expected to spend $902 per person on average on gifts, food, decorations and other seasonal items for the winter holidays.
Walmart kicks off the holiday season early with deep discounts and inflation-free deals
Walmart's first "Holiday Deals" event is running from October 8-13.