Sweets & Snacks Expo opens in Las Vegas with record attendance
Record attendance, bold flavor innovation, functional snacks, and nostalgia-driven candies highlighted the 2026 Sweets & Snacks Expo's Las Vegas debut.
Sweets and Snacks
Welch’s Fruit Snacks debuts probiotic and no-added-sugar snack innovations
The launches show ongoing momentum in functional and health-focused snacking, especially in categories related to digestive wellness, sugar reduction, and cleaner ingredients.
Mars to unveil innovations and insights at Sweets & Snacks Expo
The company will showcase new products across its confectionery and snack portfolio at the May 19-21 event in Las Vegas.
HI-CHEW launches Lychee & Raspberry flavor at Walgreens
HI-CHEW unveils Lychee & Raspberry stick at Walgreens, combining tart raspberry with sweet lychee and refreshed packaging for the 2026 Sweets & Snacks Expo.
JiMMYBAR! brings creatine protein bar to 1,500+ convenience stores
The placement brings the bar to all 10 EG America banners.
Airheads marks 40 years with renewed retail focus
Four decades after its launch, Airheads remains a staple in candy aisles.
SNICKERS Ice Cream and NFL prospect Carnell Tate team up ahead of NFL Draft
"The passion surrounding the NFL Draft is what makes it so exciting, but the non-stop speculation can turn up the heat quickly," said Chanel Gant, Mars Ice Cream Marketing Director.